What is Launch Excellence?

Alpha MD assists healthcare companies to identify and develop value proposition and communicate it effectively so as to make a greater impact in a much shorter time span.

  • Sales strategy

  • Sales force sizing

  • Promotional aid & planning

  • KOL mapping

  • CME program

  • Key account management

  • Incentive calculation

  • Call planning targeting‚Äč

An effective launch strategy consists of the opportunity assessment, the right blend of product, price, promotion and place. It also involves a go-to-market strategy for the product.


Why us?